Showing posts with label tradeshow. Show all posts
Showing posts with label tradeshow. Show all posts

Our ENVY Organics/FHTM Family Reunion

Tuesday, July 26, 2011

Charley

I just came back from a huge family reunion.

Great company; lively conversation; bright, enthusiastic family members; and more love than you can fit into a million square feet of convention space. Oh, and while I was not technically related to anybody at the event how else can I describe last week’s FHTM Convention in Orlando, Florida?

All of my staff feels the same way and we love coming to any FHTM event. The Orlando Convention was especially rewarding as I got to talk to hundreds of people one-on-one and was privileged to introduce the latest additions to the Envy Organics product line.

It is particularly gratifying to hear the numerous stories of success people have had with the Envy product line. One gentleman had burned his arm badly and got relief from our Pure Aloe Gel and healing from the aloe and the cream. Another man proudly showed me his new hair growth resulting from using our sulfate free shampoos!

I had glowing reports from several members who have had great improvement with their eczema and psoriasis from daily use of our incredible lotions. And, countless who swore their hair looked better than it ever had using our personal care regiment.

But overwhelmingly I heard stories about improved skin after using our Organic Crème and Organic Oil and diminished wrinkles with use of the Day Serum, Night Serum and Eye Serum. I was really impressed with the results people are getting from the facial line. Of course, not only did I “hear” the stories, I witnessed the results.

My “family” is doing well and I’ll take as much credit as you want to give me for younger looking, more healthy, vibrant skin and hair!! We put our heart and soul into the Envy products and love hearing about and seeing the results.

Now the family was really excited about our new products. My favorite product (among the 300 or so we make) is the whipped coco-lime butter. It is magnificent for really dry skin and will be especially effective in the dry, cold winters. We also had a lot of excitement about the new Menvy line and I look forward to hearing from some of our gentlemen after they use the shower gel, shave cream and after-shave splash.

I have already heard positive feedback on our new shampoos and conditioners as we now offer a color treated product and a super hydrating shampoo and conditioner. Along with the Papaya Pineapple, there is now a wider selection for different hair types. All are Sulfate and Paraben-free, of course, while the color treated benefits additionally from sun-protection.

It was a blast introducing the other new products and your excitement was contagious. Our new insect repellant will be a great addition for you as will our coco-lime refreshing aloe mist. I keep one in my car as every year it seems I can drive less and less until I get “highway paralysis”. A nice blast of the mist brings me right back around.

On a personal note, I enjoyed the breakout sessions; you really know how to make someone feel welcome and I was energized after each of the presentations. And, I want to thank all of the FHTM corporate for making us part of the family and for building such a positive company.

This was a great family reunion; the only thing missing was my crazy Uncle Skeeter! We are looking forward to the next one.

Home, Sweet Home

Thursday, October 22, 2009




I am happy to be back in Melbourne. Since September 2nd, I have been to Hawaii, New York City, West Virginia and Austin Texas in addition to a trade show in Orlando. Hawaii was sales training for the pool and beach personnel and meetings, meetings, meetings. NYC was a trade show for the Health & Beauty Association; West Virginia was to see my old college for the first time in many years and visit Mom; Austin was the I-Spa Show where Absolutely Natural exhibited for the first time and Orlando was a trade show for our tattoo products. Quite an eclectic mix!

The I-Spa show in Austin was particularly gratifying serving as a barometer for just how far our spa division has come since inception in 2003. This was the first time we had exhibited at I-Spa although I have been to several shows and gave seminars at a couple on natural products and private labelling. As a first timer, you really can't expect to be highly recognized by show attendees, but we were! Despite being in the back corner of the massive hall, we were busy the entire three days. In fact, we were described by one attendee as the "darlings of the show". Quite high praise when you consider we had a 10x10 booth (nicely done thanks to Todd and Lindsey) next to some of the bigger company's huge islands and elaborate displays.

Why does our tiny company garner such attention? I think the answer is simple. Our absolutely, 100% dedication to making the finest natural and organic formulas possible. We always use the best raw materials and never cut corners for costs consideration. Couple that with innovative ideas, excellent formulators, unparalleled service and the extras that we bring to our business partnerships... effective sales training, help with marketing and even fulfillment from web sites and 800 numbers.

Finally, we can do every aspect of a resort's needs. Sun care, amenities, spa products, personnel care, locker room amenities, professional sizes and retail. We were the hit of the show in Austin and I want to thank Suzanne Clements for the awesome graphics for the booth as well as Absolutely Natural staff, Lindsey Pushman, Todd Anderson and Bob Hamner for a job well done.

Best regards, Charley