Absolutely Natural Welcomes Kroma as Marketing Partner

Wednesday, April 21, 2010

Absolutely Natural has entered into an agreement with KROMA Makeup Studio to cross promote our 100% natural sun care, skin care, personal care and spa products with their fabulous 100% natural make up line.

When I was first introduced to founder Lee Tillett and her husband and co-owner Chris Tillett, I was immediately impressed with their business philosophies and especially their insistence on using only the finest raw materials in the production of their very broad makeup line. They share the same dedication to quality and customer service that we have lived by for almost 20 years.

Lee is a renown makeup artist who has honed her craft for more than 22 years and started KROMA in 1999 when nothing on the market achieved her incredibly high standards. Just as we do, she buys only the finest grade raw materials and then hand crafts the various bronzers, blushes, powders, eye shadows, mascara, lip products and more.

Another exciting factor to me was both Lee and Chris share our "educated consumer" philosophy. While it seems most companies dealing with our respective products would rather keep people in the dark about what is really in their lines, KROMA has a great education program touting both the features and benefits of the product while teaching the end user how to properly use their line. Just like our famous 3-P's program for our sun care.

Recently Lindsey Pushman, the "face" of our facials' line (literally and figuratively!) and I went to the KROMA studio in Maitland Florida where Lindsey got a consult from Lee. It was very informative and here are Lindsey's thoughts on the program,
"I was excited to take part in the visit to the KROMA studio with Charley because I am a huge fan of high quality ingredients. My first impression of Lee was that she was very knowledgeable about her products, passionate about her company and she loved making people feel beautiful. During my brief make up session, Lee blended custom colors to fit my unique skin tone, discussed the benefits of each product and demonstrated how to properly apply the make up. I immediately was impressed by the quality and feel of the make up. I could distinguish the difference between KROMA's make up and the other leading brands I have tried. The session was informative and Lee made me feel beautiful."
-Lindsey Pushman
For all of our Central Florida customers, KROMA is stocking a full line of our sun care, facials, organics, personal care and spa products. They can be reached at 407-622-1086 for directions or visit them online at www.kromamakeup.com

Best regards

Absolutely Natural Opens Store in Kauai

Saturday, April 17, 2010


The finishing touches are being put on our new store in Kauai. Bob Virgillitti (B.V. to his friends) has been the driving force behind the project set to have a soft opening next week with the grand opening occurring in May.

The store is located at the Anchor Cove Shopping Center close to the cruise terminals in Lihue.

B.V. has been our main man on Kauai working and managing the pool kiosk at the Kauai Hilton since January 2009 as well as running the wholesale division for the Garden Island. The store is slated to be a prototype for many more to come both in the islands and mainland USA.

We'll have a complete array of our sun care products as well as the highly popular Facials Line and the Organic Oil and Creme.

In addition, the Absolutely Natural store will be the first brick and mortar location for our brand new spa line. Featuring a new look for our spa products designed by award winning artist, Suzanne Clements, we will carry sugar scrubs, salt scrubs, mineral bath salts, organic bath, body and massage oils, body butters and spritzers all in our refreshing cucumber mint fragrance as well as our island inspired Papaya/Pineapple. The oils and mineral bath salts will also have a product featuring Arnica, excellent for sore muscles. As usual, all products will be 100% natural with an emphasis on organic raw materials.

We are very excited about introducing our new sulfate free personal care line featuring our two signature fragrances in shampoo, shower gel, lotion and conditioner. Our test markets (a fancy way to say friends and family!) have raved about these new 100% natural formulas that work well and are extremely friendly to skin, hair and the environment.

Additionally, we have five lip moist products to introduce including Papaya/Pineapple, Strawberry, Vanilla, Mango and Mint.

The store will also have an "oil bar" where clients can make their own product using our fractionated organic coconut base oil and an array of essential oils to make their own signature fragrance.

Also featured in the 600 square foot space will be the largest selection of Maui Jim Sunglasses on the island.

Personally, I want to thank Suzanne, B.V. and Lindsey Pushman for all their hard work in the design and implementation. Also Todd Anderson, Danny Richards and Bob Hamner in production and shipping. Great job guys!

Be sure to visit the store or look for our new products on line, coming soon.

Best regards,

AN Store Opens on Kauai; La Peau Couture Debuts

Thursday, April 15, 2010