Charley honored as a Business Leader of the Year

Wednesday, December 12, 2012



Recently, our boss and Absolutely Natural founder, Charley Richards, was honored at the Space Coast Business 2012 Business Leader of the Year Awards.  The ceremony was at the Rialto Hilton in Melbourne Florida and attended by more than 400 community leaders, corporate executives and successful entrepreneurs.

There were six categories of awards and Charley was honored with one of those in the category of Marketing.  The prestigious Space Coast Business Magazine recognized our unique distribution to resorts and spas all over the world.  It was quite an honor considering the variety and quality of the hundreds of companies that call the Space Coast home.

My wife Candace and I attended the event with Charley and his wife, Kelly, his son Danny and Danny's girlfriend, Kelsey.  Danny has been working at Absolutely Natural for more than 10 years.

Best Wishes & Aloha!
Todd

Myself, Charley and Danny.

It's Worth the Extra Expense, Time and Effort

Charley

On occasion I’m asked if it really is worth the extra expense, time and effort it takes to make our all-natural products. Especially when we could easily cut corners, save money and pump out product faster if we went the synthetic/chemical route. There is so much value in what we do, value in not only in the careful craftsmanship and hand-selected all-natural ingredients, but even more important, value in our customer’s experience.

I’ve said it before and I’ll say it again. Nothing makes my job more rewarding than stories from our fans. They’re a valued reminder that the way we do things is the right way. It warms my heart to read your testimonials and it’s even better when I am able to meet people face-to-face and hear their stories. Our own Todd Anderson suffered from severe Atopic Dermatitis and was on heavy doses of steroids with little improvement before he started using our complete line of products (see Todd’s story in our past blogs). 

Recently, Sherrie shared her experience with us and it is no surprise to me that our products did help her. For more than 15 years we have been providing products to Emerson hospital in Boston who use them on their radiation patients. Our natural alternatives to harsh chemicals work. But Sherrie says it better than I ever could:

Dear Absolutely Natural, 

I have been using your lotions and body oils for several years and have been very pleased with them. Recently, I was diagnosed with breast cancer and had to undergo radiation therapy. I had to have 33 treatments and they told me that after the first 10-15 treatments I would start experiencing skin damage similar to a very severe sunburn.  

The doctor gave me a couple of different radiation lotions to try and told me to use them and decide which one worked the best for me. After looking at them, I decided to start with the Absolutely Natural Restorative Body lotion, and supplemented it with the Organic Beauty Oil a few times a week. I figured if the symptoms got too bad I could switch to one of the radiation lotions at that point. 

After a couple of weeks in my skin was still looking really good and my doctor asked me which type of lotion I had chosen. I told him about Absolutely Natural and he said that it was working great and to stick with it! By the end of treatment, my skin was fairly red and irritated, I have been finished about a week now and all of the redness has turned to tan! I have believed that Absolutely Natural was a good product for several years, but now I am convinced that it is a great product!!  

Thanks for making such good lotions and oils! 

Sincerely,
Sherrie

Thanks Sherrie for making the effort to reach out and share your story with us. I means so much to my team and I to hear it. 

Best regards,

Charley